Louis Vuitton Malletier, frequently described as Louis Vuitton or reduced to LV, is a French fashion home and also luxury retail business established in 1854 by Louis Vuitton. The label's LV monogram shows up on most of its items, varying from deluxe trunks and also natural leather items to ready-to-wear, footwear, watches, precious jewelry, accessories, sunglasses and publications. Louis Vuitton is one of the world's leading global style homes; it sells its items via standalone shops, lease departments in premium outlet store, and via the e-commerce section of its site. For six successive years (2006-- 2012), Louis Vuitton was called the world's most valuable luxury brand. Its 2012 assessment was US$ 25.9 billion. The 2013 valuation of the brand was US$ 28.4 billion with profits of US$ 9.4 billion. The business runs in 50 countries with greater than 460 stores worldwide.