"Booking.com is a travel metasearch engine for lodging bookings. It is owned and operated by and also is the key income source of United States-based Booking Holdings and also is headquartered in Amsterdam.
The site has over 28 million listings. The site is available in 43 languages.
Booking.com and also its sis business were the leading spender in the traveling & tourist category for Google Adwords in 2016, investing $3.5 billion in PPC, Pay-per-click.

In January 2013, Booking.com's very first brand name campaign, 'Booking.yeah', was introduced online, aired on tv stations and in theater as well as on TV networks, for the UNITED STATE market with ad agency Wieden + Kennedy Amsterdam. In September 2013, Australia came to be the second market to check out the campaign. In January 2014, the business launched a marketing campaign in Canada, in February 2014 the company launched an advertising campaign in the U.K. and in July 2014, the firm released a marketing campaign in Germany."